Discover how a wood-fired pizza oven and a shed at the bottom led this week's guest on a start-up journey that involved a hair-raising European road trip that resulted in him winning the accolade of 'Best Street Food in Europe'
In this episode we speak to Lee DeSanges, founder of Birmingham-based Baked In Brick, a business he launched in 2015 from his garden shed. Soon Lee was cooking and selling BBQ chicken tikka wraps out of a modified Mini Cooper, as well as wood-fired style pizza at events and street markets. More recently, Lee opened his own Baked In Brick restaurant in Birmingham.
Find out what Lee would do differently if he had to start his business again and what his key start-up tips are.
Show notes
Find links to all the resources mentioned in this episode, along with related content, below.
Essential resources for street-food and restaurant businesses
- Digbeth Dining Club
- The Nationwide Caterers Association (NCASS)
- British Street Food Awards
- Food Standards Agency
- GOV.UK Food safety – your responsibilities
Forming a business
- Essential guide to forming a business
- Register a limited company with Companies House
- Register with HMRC
Profit and loss (P&L)
About Lee DeSanges
Lee is the founder of Birmingham-based Baked In Brick, a business he launched in 2015 from his garden shed. Soon Lee was cooking and selling BBQ chicken tikka wraps out of a modified Mini Cooper, as well as wood-fired style pizza at street food events. More recently, Lee opened his own Baked In Brick restaurant at the Custard Factory in Birmingham
Find Baked In Brick on Instagram, Twitter and Facebook.
About our Sponsor
Thanks to the Federation of Small Businesses (FSB) for sponsoring the Start Your Own Business podcast.
If you've got a brilliant business idea or you're on your way to start-up success, FSB is here to help you every step of the way. As the leading voice of 5.5 million small business owners and the self-employed, they're helping entrepreneurs like you to achieve your ambitions.
Business life can be tough, but with FSB by your side, you won't have to go it alone. From market-leading business services like 24/7 legal advice and financial expertise, to local networking and a powerful voice heard in governments across the UK, you'll always have support by your side. With FSB's updates on the latest guidance relating to important issues like trade, digital skills, late payments, and sustainability, you'll stay one step ahead.
Find out more about how FSB can support you to start, run and grow your business at fsb.org.uk/join.
What next?
To make sure you don’t miss an episode:
- Find ‘Start Your Own Business’ on your podcast app of choice and hit the subscribe button - we recommend Apple Podcasts and Spotify
- Subscribe to our newsletter
To get tips, support and inspiration from other small business owners:
- Join our thriving Facebook group the Donut Small Business Collective
